Department for Education partners with Jamal Edwards

Jamal Edwards partners with The Department of Education on their latest campaign ‘Fire it Up’ to encourage young creatives to consider undertaking apprenticeships.

Jamal added – “It’s been incredible to be given the creative freedom to produce something like this. I am really excited to be able to be part of this project and work with this talented group of apprentices, share my network and help fire them up for the future.”

Created by M&C Saatchi, the films follow seven apprentices as they record, produce and launch an exclusive track and music video with grime MC P Money. Check out the first episode in the content series here ––vYcyz8c